Cookie Policy
Last updated: January 9, 2026
What Are Cookies?
Cookies are small text files that are stored on your device (computer, tablet, or mobile) when you visit a website. They help the website remember your preferences, understand how you use the site, and improve your overall experience.
This Cookie Policy explains how Pheres ("we", "us", or "our") uses cookies and similar technologies on our website pheres.com.
Types of Cookies We Use
Essential Cookies
These cookies are necessary for the website to function properly. They enable core features such as security, network management, and accessibility. You cannot opt out of these cookies.
- Authentication cookies – Remember your login status
- Cart cookies – Store your shopping cart contents
- Security cookies – Protect against fraudulent activity
- Theme preference – Remember your light/dark mode choice
- Cookie consent – Remember your cookie preferences
Analytics Cookies
These cookies help us understand how visitors interact with our website. We use this information to improve our site's performance and user experience. These cookies are optional.
- Google Analytics (GA4) – Tracks page views, user sessions, and site interactions
- E-commerce tracking – Measures product views, add-to-cart actions, and purchases
Data collected: Pages visited, time spent on site, browser type, device type, geographic location (country/city level), referral source, and anonymized user behavior patterns.
Marketing Cookies
These cookies are used to deliver personalized advertisements and measure the effectiveness of our marketing campaigns. These cookies are optional.
- Facebook Pixel (Meta) – Tracks conversions, builds audiences for ad targeting, and measures ad performance
Data collected: Product views, add-to-cart events, checkout initiation, purchases, and page views for remarketing purposes.
Data We Collect Through Forms
In addition to cookies, we collect personal information when you voluntarily submit it through our website forms:
Account Registration & Login
First name, last name, email address, and password (encrypted).
Checkout & Orders
Email address, shipping address (first name, last name, street address, city, state/province, postal code, country), phone number (optional), and order notes.
Contact Form
Full name, email address, phone number (optional), subject (optional), and message.
Couture Inquiry
Full name, email address, country, phone number (optional), preferred contact method, interest in viewing pieces, and message.
Address Book
Label (e.g., Home, Office), first name, last name, address lines, city, state/province, postal code, country, and phone number.
Third-Party Services
We use the following third-party services that may set cookies on your device:
- Google Analytics – For website analytics and performance measurement.Google's Privacy Policy
- Facebook/Meta Pixel – For advertising measurement and audience building.Meta's Privacy Policy
Your Cookie Choices
When you first visit our website, you will see a cookie consent banner asking for your permission to use cookies. You can change your preferences at any time using the buttons below:
Analytics Cookies
Not SetMarketing Cookies
Not SetYou can also control cookies through your browser settings. Most browsers allow you to block or delete cookies. However, if you block essential cookies, some parts of the website may not function properly.
Data Retention
We retain cookie data and analytics information for up to 26 months. After this period, the data is automatically deleted. Personal information submitted through forms is retained as described in our Privacy Policy.
Updates to This Policy
We may update this Cookie Policy from time to time to reflect changes in our practices or for legal, operational, or regulatory reasons. We encourage you to review this page periodically for the latest information.
Contact Us
If you have any questions about our use of cookies, please contact us: